Saturday, July 11, 2009

GM coming out of bankruptcy

In the New York Time Podcast by Jeff Sommer, Micheline Maynard talks about the new strategy being used by GM to get out of bankruptcy.
After going bankrupt on June first, General Motors is "coming out" of it by creating a new structure that will help the company.
This company that is being created was done under what it is called "section3 63 sales". This is basically taking good assets and putting them together to form a new version of the company. GM will be compromised by four brands, which are Chevrolet, Cadillac, Buick and GMC. On top of this consolidation there will be less dealers as well as a cuts down in payroll.
GM is owned by the US Government, the Canadian Government, a Union Health care trust and ten percent of the old GM that still remains in bankruptcy.
Now that GM has a new CEO named Fritz Henderson, some restructurings have been undertaken by him to bring the company back to its feet. The government, which also own GM has already named a new chairman of the Board of Directors of GM named Edward Whitacre.
The difficulty that the company is facing at this point is the fact that the automobile market is at its lowest, forty percent down, the demand for GM vehicles has been low has well. The fact that GM had filed for bankruptcy will undermined the image of the brand, because investors have lost confidence, and the fact that GM has sold some of its products such as Saturn will create some confusion as well for the customers.
The Government had said that it will give thirty billion to GM to help GM get out of bankruptcy, even though there is no accounting records on how much GM has spent so far, GM was able to "shed its debt" as well as its liability to the employees when it comes to health care.
The Government possible exit strategies for GM is to have an IPO of GM's stocks by next year but this will depend on how well the economy as well as the market are doing. And the UAW,which oversee the heath care trust, told their members to held their shares for several years because it will take time to have the stock price of GM to go to a "normal value".

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